Rye Kids Festival

As part of the annual Rye Easter Carnival, the Rye Kids Festival caters for children up to 12 years old, providing rides, activities and entertainment on the Rye Foreshore.

This project began a little different than the usual: the organiser of the event came to us with the clown artwork started, but they couldn’t get the colours to work.

We changed the colours to a softer scheme, bringing out the features of the clown. A child-like typeface was used for the bulk of the text on the posters and programs, preserving the “young at heart” theme of the festival.