Branding

Logos & Branding

We don’t just create logos – we develop the brand of each business we work with, helping them promote what makes them unique. You don’t need to be big and mighty to have an outstanding brand. We also provide brand management services to ensure that your branding looks consistent across all media.

Developing Your Brand

We don’t just create logos for businesses – we develop the brand of each business we work with, helping them promote what makes them unique. This may be through brainstorming with them to refine their brand values, creating a style guide so their brand always looks consistent, to even revising their shopfront signage.

The brand of your business is intangible, but shouldn’t be overlooked: it’s the emotional connection between your customers and your business. Acknowledging your business’ values, being able to articulate the mission and vision of the business, and knowing who your market is helps create meaningful design outcomes.

Even if you think you don’t know those details about your business, you actually do but maybe haven’t found the words for them yet. And that’s completely okay – we can help you through asking the right questions and getting it all down on paper for you.


Building Your Visual Identity

The visual identity of your brand is tremendously important in creating a professional first impression. While the identity of any business normally starts from their logo, it should look consistent across everything – business cards, stationery, signage, brochures and even online.

Any visual material created for your business ideally should support your brand. This can be through using a particular colour scheme, fonts, and images that have meaning to your customers. The visual identity that is created for a brand is normally put into a document called a style guide – which comprises a library of graphic elements, fonts, images and colour schemes that give your business its unique identity.


A Couple of Projects We’ve Worked On…

 

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Front Foot Solutions

Front Foot Solutions is a local virtual assistant in Somerville....
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Jade Leonard

Jade Leonard is an independent singer-songwriter from Melbourne. As an...
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Glamourfied By Lizi

Lizi is a make-up artist on the Mornington Peninsula, specialising...
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Bay 2 Bay Rental

Bay 2 Bay Rental is an equipment hire company in...
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Peace, Love and Pawprints

57 dogs, 30-something sheep, 15 cats, 9 chickens, 7 birds,...
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Latitiude Bookkeeping

Latitude Bookkeeping came to us with their business idea and...
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LBW Advisory

Livingstone, Beckett & Associates in Somerville came to us to...
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Peninsula Wine Wholesalers

We developed the branding for Peninsula Wine Wholesalers – a...

I just wanted to say thank you — a really big thank you from all of us at Melbourne Jewish Book Week. You have been so wonderful to work with and I know we have not been the easiest. I really appreciate how quick and patient you have been with all our requests. You have been a great part of our team. Thank you so much for all the great work you do for us.

— Noe Harsel, Melbourne Jewish Book Week